Before the drops. Before the statements. Before the noise.
The True North Founders Tee is the core uniform — worn by those who were here early and understand the brand at its most stripped-back level. Featuring an extended True North wordmark across the chest, this piece carries presence without needing colour or contrast.
This tee isn’t loud — it’s deliberate.
A signal to those who know what it stands for.
Built for the inner circle. Worn without explanation.
Details
Premium cotton T-shirt
Relaxed fit
Extended True North wordmark across chest
Minimal compass detail
Designed as a core, non-seasonal piece
This product is made especially for you as soon as you place an order, which is why it takes us a bit longer to deliver it to you. Making products on demand instead of in bulk helps reduce overproduction, so thank you for making thoughtful purchasing decisions!
Size:
Before the drops. Before the statements. Before the noise.
The True North Founders Tee is the core uniform — worn by those who were here early and understand the brand at its most stripped-back level. Featuring an extended True North wordmark across the chest, this piece carries presence without needing colour or contrast.
This tee isn’t loud — it’s deliberate.
A signal to those who know what it stands for.
Built for the inner circle. Worn without explanation.
Details
Premium cotton T-shirt
Relaxed fit
Extended True North wordmark across chest
Minimal compass detail
Designed as a core, non-seasonal piece
This product is made especially for you as soon as you place an order, which is why it takes us a bit longer to deliver it to you. Making products on demand instead of in bulk helps reduce overproduction, so thank you for making thoughtful purchasing decisions!